Advice
business center

Why organize a corporate event in a business center?

Laura Nieto
Laura Nieto
4 min2025-03-07

Organising a corporate event is a unique opportunity to engage your teams, strengthen professional synergies, and create memorable moments that leave a lasting impression. However, the success of such an event hinges on one crucial factor: the choice of venue. This is where business centres truly shine, thanks to their ability to turn an ordinary meeting into an unforgettable professional experience.

Modern, versatile, and fully equipped, these spaces are much more than just a setting; they form the foundation of a seamless and impactful organisation. As a leader in office and professional space rentals, Deskeo supports numerous companies in making their events both successful and meaningful. That’s why we wanted to explore together why business centres should be your top choice for your next event!

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What is a business center?

A business center is much more than just a workspace: it’s an environment designed to streamline the organisation of your professional projects while fostering collaboration. These centres typically offer fully equipped offices, coworking spaces, modular meeting rooms, and turnkey services tailored to your needs.

Often strategically located in prime areas like La Défense, the Champs-Élysées, or Part-Dieu, business centres provide easy access to public transport, parking, and other amenities. They also offer flexible solutions for room rentals, whether for half a day, a full day, or an extended period. Whether you’re looking to register your business address, organise a seminar, or book a conference room, a business centre provides efficient and adaptable solutions.

The Tour Aurore: A premium space for your events

Located in the heart of La DĂ©fense, the Tour Aurore business center is a true gem for companies. Its opening will unveil 1,500 sq. m. of modular space, designed to host seminars, conferences, meetings and collaborative workshops. Every detail has been carefully considered to ensure an optimal experience for your teams and partners.

  • A modern auditorium: With a capacity for up to 200 participants, this space is perfect for presentations, general assemblies, or large-scale events.
  • Versatile meeting rooms: Various configurations are available, with rooms accommodating between 10 and 50 people—ideal for brainstorming sessions, coaching workshops, or team meetings.
  • High-end facilities: From video projectors and ultra-fast internet to videoconferencing tools and ergonomic furniture, everything is designed to provide a professional and comfortable environment.
  • Food & Beverage space: The STRIPE coffee shop, opening soon, will offer a welcoming space for lunch breaks, after-work gatherings, or networking moments.

With its prime location close to public transport and parking, the Tour Aurore combines comfort, modernity, and hospitality to make your events truly exceptional.

Why choose a business center for your professional events?

Spaces designed for performance

Business centers are built to maximise productivity. Every room, whether a small meeting space or a large auditorium, is equipped with cutting-edge technology, such as interactive screens, video projectors, and high-speed Wi-Fi. Ergonomic furniture ensures optimal comfort, even during long work sessions. Choosing a business center guarantees your teams and partners a professional and inspiring setting.

Strategic location

Location is everything. Business centers in areas like La DĂ©fense provide easy access for your teams and guests, thanks to their proximity to major transport hubs, metro lines, and parking facilities. The Tour Aurore, for example, is just steps away from key transport links and surrounded by restaurants, hotels, and other amenities, perfect for continuing conversations after a meeting or conference.

Simplified organisation

Planning an event can be stressful, but business centers make it much easier. With turnkey services, you can focus on your content while the on-site team handles everything else, from equipment setup and technical support to coffee breaks and catering services for lunches or receptions. With Deskeo, you benefit from personalised and professional support, ensuring your event runs smoothly.

Flexibility and customisation

Every event has unique requirements, and business centers understand this. Whether you’re organising a small meeting or a large conference, spaces can be tailored to your needs. From training sessions and brainstorming workshops to seminars, everything is customisable—from room layouts to additional services—ensuring your event is one of a kind.

Enhanced professional image

Hosting an event in a prestigious business centre immediately conveys professionalism and modernity. These venues offer an elegant and welcoming atmosphere that will impress your team, clients, or partners. It also demonstrates your commitment to fostering a productive and collaborative work environment.

Eco-friendly spaces

Many business centers now embrace sustainable practices, including energy efficiency, waste sorting, and the use of recycled materials. Choosing these spaces not only aligns with responsible values but also provides your team with an eco-friendly work environment.

Choose efficiency and inspiration

Business centers offer more than just meeting rooms—they create environments that encourage collaboration and creativity. With spaces like the Tour Aurore in La Défense, Deskeo provides modern, flexible venues designed to support your ambitions.

Whether you’re planning a meeting, seminar, or product launch, our team is here to guide you every step of the way. Contact us today and discover how we can bring your ideas to life for your next event.

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